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Our Story

This started with one
friend's skin.

A biology degree, a close friend's eczema, and a refusal to accept "gentle" as a marketing word.

I had a close friend who suffered from eczema. Most products irritated her skin so badly that rashes formed within seconds of contact. Drugstore shelves and "clean beauty" displays were full of promises — gentle, soothing, dermatologist-tested — but for her, almost none of them held up.

I have a Bachelor of Science in Biology from the University of Florida, which means I know how to read past a marketing claim and into the actual chemistry of skin. Instead of guessing, I started researching: which ingredients genuinely support the skin barrier, and which common ones — even the "natural" ones — are frequent irritants in disguise.

That research turned into small batches mixed by hand, tested carefully, refined until they were gentle enough for the most reactive skin I knew. What started as one friend's solution became Mishi Lux.

The standard hasn't changed: if a formula isn't gentle enough for the most reactive skin, it doesn't qualify. Every batch is still made by hand, dated, and quality-checked before it goes anywhere.

Founder & Formulator
B.S. Biology · University of Florida

What we're built on.

01
Skin Barrier First
Every formulation decision is filtered through one question: does this protect or restore the skin's natural barrier? Efficacy and gentleness aren't in tension here — they're the same requirement.
02
Backed by Science
Ingredients are chosen through documented research, not trend-chasing. Every formula draws on the founder's biology training and a thorough review of how each ingredient interacts with reactive skin.
03
Ethically Sourced
Raw materials are sourced from suppliers who can verify their labor and environmental practices — because an ethical product can't be built on an unethical supply chain.
04
Sustainable Packaging
Refillable and recyclable materials first. Packaging is chosen to minimize waste — single-use plastic is the last resort, not the default.
05
Small-Batch & Handmade
Every batch is hand-produced in Orlando, Florida — dated, quality-checked, and made in quantities that allow the founder to personally stand behind every jar.

Explore the routine built from this story.

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